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 GTM content marketing strategy for robotics restaurant.

Eatsa, the first automated restaurant chain, sought to make healthy food affordable and accessible to everyone by utilizing technology to minimize overhead costs.

As the founding Content Marketing Manager, I developed and executed the national launch strategy, overseeing PR teams and driving millions of organic impressions through earned media, community engagement, and word-of-mouth campaigns.

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Press

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Back To School

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User Experience

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Raw Vegetables
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Collaborated with the product marketing team to build a launch roadmap informed by customer insights. Refined branding, naming, product descriptions, and CTAs to create a seamless and engaging ordering experience.

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